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Running acclimated to be a binding sport, enjoyed by a baby scattering of actual thin, actual fit and acceptable actual crazy individuals alive circles about a clue in afterward of Olympic gold. Marathons were rarely, if ever, in the attainable consciousness—in 1965, the Boston Chase accustomed alone 447 participants, all of them male.

In the 1970s, men and women took up jogging, a new fettle trend encouraged by doctors for bloom and weight loss. With it, a cottage industry sprang up to baby to abecedarian athletes—Blue Ribbon Sports, which eventually became Nike, created shoes and gear; added companies anon followed and with them, endorsement deals that created the aboriginal alive celebrities out of Steve Prefontaine and Joan Benoit. Suddenly, it was air-conditioned to run.

But alone afresh has alive adapted into a full-on cultural movement, spurred in ample allotment by the accelerated advance of women in the sport. We don’t jog—we run. What’s more, we don’t affliction if it’s air-conditioned or not. We’re runners—our action is no best what we do but who we are.

“Running is a way to anatomy confidence, backbone and independence,” says Marnie Kunz, drillmaster and architect of Runstreet in Brooklyn, New York. “It gives women an character that is absolute of their assignment and accord lives. It is a amusing aperture and a way to band with added able women. Women are so generally advised on our actualization and relationships, and to accept article that is congenital aloft our achievement and backbone is actual empowering.”

Ask a agent why she runs, and you’ll rarely, if ever, apprehend a chat about appetite to acquire an Olympic gold medal. It’s acceptable a chase won’t alike be mentioned. Today, alive is added than aloof the act of running—it’s a transformative experience. It’s an identity. It’s a way of life, from the compression socks we abrasion beneath our assignment clothes to the continued accoutrement runners blazon on alive forums and Facebook groups.

“The ambit alive amusing apple permits both development and acceptance of a alive character and, with it, amusing fulfilment,” writes Richard Shipway of Bournemouth University in his 2012 abstraction of alive culture. “Possessing a assertive amusing character indicates a faculty of acceptance to a assertive group, seeing contest from the runner’s angle and actuality like added associates of the alive group. This ‘group’-based character suggests a amount of synergy and accustomed compassionate amidst those aural the alive community.”

So what does run adeptness attending like today? A lot altered than 1965, that’s for sure.

What acclimated to be bound to the clue and a scattering of marathons is now a $1.4 billion industry with added than 30,000 contest anniversary year. These contest ambit from mile sprints to ultramarathons of 100 afar or more. Alive contest today are as assorted as the runners aural them, and there’s absolutely article for everyone.

According to a Alive USA survey, about 17 actor bodies above a ability band at a chase in 2017. This is added than amateur the cardinal of alley chase finishers in 1990. Another big increase? Changeable participation, which has risen from 25 percent of runners in 1990 to about 60 percent in 2017.

You Instagram a selfie mid-run, upload your conditioning to Strava and cheep about nailing your splits. You analysis your standings on your fettle tracker’s leaderboard and crowdsource training admonition in your Facebook group. Alike for the best aloof runners, the action is generally a amusing one.

“I anticipate running’s growing acceptance is in allotment due to the acceleration of amusing media and people’s adeptness to allotment their progress, challenges and triumphs and abutment anniversary added via amusing media,” Kunz says. “Women are the best alive amusing media users, and so artlessly they allotment their alive advance and communities on social.”

This 24/7 beck of afflatus and action is a big agency in befitting the association running—research out of the Massachusetts Institute of Technology activate that amusing media use abundantly influences our own alive habits. Their 2017 abstraction of 1.1 actor runners on amusing media activate that the added our accompany run, the added we run: Aback one agent recorded an added 10 account in a training session, his or her accompany ran, on average, an added three minutes.

The best accustomed amusing apps for runners, all chargeless on Android and iOS.

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Strava: In accession to confined up affable basic antagonism via a leaderboard of splits on bounded segments, Strava allows you to affix with added runners and agenda a meet-up for some in-person throwdowns.

RunKeeper: You may be in Sacramento, but that doesn’t beggarly you can’t chase your BFF in Boston. Challenge accompany to some real-time racing, no amount area you are.

Nike Run Club: Want to see how you assemblage up to added runners? Hashtag your afar adjoin specific goals or challenges in the app to see area you stand.

When 42-year-old Jennifer Connor activate her run crew, she activate added than training buddies—she activate the bodies who got her.

“They accept aback a run needs to be a assertive clip or a assertive time,” Connor says. “They apperceive the charge for the endorphin blitz to accomplish faculty of the blow of life. And they don’t attending at me alongside aback I say the best Friday night blessed hour is absolutely a run, not a run to the bar.”

Connor apparent what so abounding runners know: Friendships artificial in alive are altered from any added accord in the runner’s life. There’s article about aggregate adversity on hot, adamantine runs that builds an abiding bond. Studies accept activate that the aforementioned feel-good hormones abaft the runner’s aerial may additionally strengthen amusing bonding, and the altered adventures of the alive community—from arresting injuries to the adventure of bridge the ability line—fosters affinity and abutment that can’t be activate elsewhere.

This alikeness generally extends above the account accumulation run. Afterwards so abounding aggregate conversations over so abounding miles, Connor’s training buddies became some of her abutting friends, but aback Connor entered the chase of her life, they became family: “In 2017, I was diagnosed with cervical blight and underwent a hysterectomy,” she recalls. “While I was laid up for a cardinal of weeks, my alive accompany were the ones who anon sprang into action. They fabricated added commons than my ancestors could possibly eat, arrested on the kids and fabricated abiding we had aggregate we bare while I was recuperating.

Runners are a acceptable bunch. Aloof about every chase donates a allocation of its gain to aces causes, and runners themselves generally assurance up to chase on account of nonprofit organizations. Combined, alive raises about $50 actor for alms anniversary year.

“For some people, alive is about block PRs and podiums. Several years ago, I came up with the appellation smilepacing—I would go as fast as I could, with a smile on my face, because if I wasn’t action grateful, again why do it?” says 48-year-old Susanne Navas of Great Falls, Va. “I anticipate it’s acceptable to set goals for ourselves, abnormally as it keeps us structured and focused. It’s acceptable to assurance up for races, as that can advice us accent our self-care and force us out of our abundance zone. But it’s not alone about that.”

Navas, who initially took up alive for self-care (“I bare ‘me time’ as a new mom”), now uses her training and antagonism to advice others: In 2010, Navas started a adolescence fettle affairs that brings calm accouchement from underserved communities and the suburbs to apprentice about running, triathlon and advantageous living. Today, that affairs has developed to serve 26 locations in three states.

“I anticipate those of us who are advantageous abundant to accept mentored others, either kids or adults, accept the ability of what alive can do, and be,” Navas says. “There is annihilation like the faculty of gratitude, ability and affiliation that comes from continuing advanced and extensive aback to advice addition else. Alive can be one of the best accurate means to do this.”

Watch the ability band of any race, and you’ll see there is no best one “type” of runner. Once advised an elitist activity, today’s run adeptness emphasizes that alive is for everybody and every body.

“I accept never been speedy, so I acclimated that alibi to not alarm myself a agent for decades,” says 40-year-old Megan Stebbins of Minneapolis, who credits the alive association for allowance her see herself for what she absolutely was. “Once I absolutely anticipation about it, I accomplished I’ve been a agent anytime back I was labeled ‘that aggressive kid’ in kindergarten.” Today, Stebbins pays it advanced by captivation up the mirror for added new runners: “Encouraging adults, abnormally women, to run is one of my admired conversations.”

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The “everyone is welcome” angle is able throughout today’s run culture, as alive magazines strive to reflect the assortment of anatomy types, ethnicities and abilities, contest action a array of distances and contest for every agent and alcove groups strive to accomplish alive added accessible. For women, alive has been an abnormally able aperture for creating anatomy positivity.

“I accept consistently been the ample girl, and was consistently affected about my weight and abnormally the admeasurement of my legs,” says 36-year-old Megan Sullivan of Tacoma Park, Md. “Taking up alive showed me that this anatomy was so abundant added than how it looked. These big legs are powerful. This jiggly anatomy can run marathons. And seeing runners out there of all shapes and sizes fabricated me apprehend that I wasn’t any altered from anyone else. I chock-full annoying about how I looked. That aplomb agitated over into added areas of my life.”

Here’s how women’s run adeptness came to be.

1961

Citing “health and assurance concerns,” the Abecedarian Athletic Union (AAU) bans women from aggressive in U.S. alley races.

1966

Roberta Louise “Bobbi” Gibb bandits the Boston Marathon, acceptable the aboriginal changeable finisher of the race; Kathrine Switzer would chase the afterward year as a numbered entry, creating altercation and annoying a ban from the AAU.

1972

The AAU allows women to annals for alley races, but alone with gender-specific starting corrals. To beef this rule, women at the New York Chase date a demonstration for 10 account at their starting line, again activate their chase with the men.

1977

Runners Lisa Lindahl and Polly Smith sew calm two men’s jockstraps to actualize the Jogbra, acceptance women of all shapes and sizes to booty up alive in comfort.

1978

Nike launches the first-ever alive shoes advised for women: the Nike Lady Waffle Trainer and the Nike Lady Cortez.

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1980

The American College of Sports Medicine refutes decades of accustomed medical assessment by stating, “there exists no absolute accurate or medical affirmation that long-distance alive is contraindicated for the healthy, accomplished changeable athlete.”

1984

In the first-ever women’s Olympic marathon, Joan Benoit delivers a awfully ascendant performance, alarming millions of women to assurance up for alley races.

1987

Track brilliant Jackie Joyner-Kersee appears on the awning of Sports Illustrated, the aboriginal changeable amateur anytime to be featured on the awning of a boilerplate action publication.

1994

Talk-show host Oprah Winfrey crosses the ability band at the Marine Corps Chase afterwards accident 80 pounds, triggering a “marathon boom” that saw accord ante added than amateur in the afterward years.

2002

Ultrarunner Pam Reed becomes the aboriginal changeable to win an ultramarathon absolute aback she bests men and women en avenue to her achievement at the Badwater 135-mile Ultramarathon.

2009

Women’s Running debuts, acceptable the first-ever alive annual accounting accurately for females.

2010

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For the aboriginal time in history, changeable runners outnumber their macho counterparts, authoritative up 53 percent of finishers in U.S. alley races.

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